Monday, June 20, 2016

Surprise? GSN goes out of their way to promote ABC's 'The $100,000 Pyramid'

The $100,000 Pyramid with
Michael Strahan premieres
this Sunday on ABC.
During the return of The $25,000 Pyramid this morning to GSN's pre-1990 lineup, GSN went out of their way to promote ABC's The $100,000 Pyramid, which premieres this Sunday.

The banner states: "Sunday 9/8c on ABC. Don't miss the all new $100,000 Pyramid hosted by Michael Strahan!"

It is no surprise that ABC would run promos on GSN to promote The $100,000 Pyramid with Micheal Strahan on Sunday night. It is Game Show Network, after all. I did think if any promos would be shown, it would be during GSN commercial breaks from ABC (ones we have already seen during NBA Finals, The Bachelor, To Tell the Truth, etc.)

It surprises me a bit that GSN went out of their way for an on-air banner when those usually promote new originals and which program is on GSN next. Yes, GSN could have been paid for this. This is still not something I expected to see.

1 comment:

  1. I'm thrilled that GSN did it too. Also thrilled that the new lease on 25k starts with the CBS revival pilot.