It was announced today, after two years of video on demand services, that Rentrak will measure Video On Demand viewers and will contribute to measuring GSN ratings. This will greatly improve and modify advertisement sales and research for GSN.
Rentrak specializes in "precisely measuring movies and T.V. everywhere", according to their own website.
Shows on GSN's VOD channel include modern acquistions and originals. Current programs on GSN OnDemand include Baggage, Baggage On The Road, Steve Harvey-hosted Family Feud, Idiotest and The Chase.