Wednesday, December 31, 2014

GSN in 2014: Primetime average down 2%, total day average down 1% from 2013

Here it is: Our last past of 2014. First, below are the four recaps we did for GSN in 2014:

In 2014, when it comes to overall ratings, Game Show Network fell ever so slightly from 2013. In 2014, GSN averaged 348K/271K primetime/total day. This number covers all days from December 30, 2013 to December 28, 2014.

In 2013, GSN averaged 355K/273K primetime/total day. In 2012, GSN averaged 326K/242K primetime/total day.

I am actually surprised that GSN fell from 2013, even the small percentage that it did. The first quarter of 2014 averaged 357K/302K primetime/total day, mainly from success of The Chase in the first five weeks. The second quarter averaged 326K/246K, down with lower than expected numbers from It Takes a Church, American Bible Challenge and Mind of a Man. The third quarter, for weekdays only, averaged 385K/263K, which was the best quarter for GSN in a long time with numbers from The Chase, American Bible Challenge, Skin Wars and Idiotest. The month of August alone averaged 373K/265K.

2013 and 2014 were similar in many ways. In primetime, 2013 saw high numbers with The Chase and American Bible Challenge. GSN's primetime lineup in 2014 saw higher numbers with The Chase, Idiotest and Skin Wars while American Bible Challenge and It Takes a Church raised the overall average just a little. Daytime was pretty much the same in 2013 and 2014 which consisted of more and more Steve Harvey Family Feud, with the fourth quarter of GSN filled with Steve on weekends.

There is one show I feel impacted GSN more than we think which is what held GSN back from growing in 2014 from prior years. Which show? Mind of a Man. Mind of a Man, the lowest rated GSN original through one season in many, many years (since at least 2010) managed to stick around in primetime for four months. Some Mind of a Man reruns only saw 66K and 67K viewers in primetime (see Sunday night in the link). If it was not for Mind of a Man, the 2014 primetime average would be higher.

Cheers to a better 2015. I don't see any originals in the near future bombing like Mind of a Man did.

1 comment:

  1. The tiny differences between the 2013 and 2014 averages are statistically insignificant on Nielsen's sample. The only real difference between the two years was GSN's rise from 40th to 36th in total day rank, and even that was minor at best.