Thursday, January 16, 2014

'Mind of a Man' way down in total viewers; great 18-49 demographic

Source: SonoftheBronx Twitter

Mind of a Man this week (Wednesday at 8pm and 8:30pm), which ran two new episodes at 8:00pm and 8:30pm (ET) averaged 301,000 total viewers, down 26% from the two-hour premiere last week and 36% from the 8pm (ET) hour alone last week for new episodes.

Mind of a Man proved very, very strong in the 18-49 demographic with the hour averaging 141K in that young demo, an improvement over last week considering it's a huge fall in viewers.

Here's the breakdown (All Times Eastern):
8:00pm: 290,000 total; 145,000 18-49 demo
8:30pm: 311,000 total; 137,000 18-49 demo

1 comment:

  1. Well, looks like the show is definitely doing what it was designed to do, and that was picked up the 18-49s. We'll have to see about the coming weeks.

    Meanwhile, GSNTV's YouTube page now includes this video.

    I'm surprised GSN decided to wait over a year between the end of season 2 and start of season 3 for this show. Go figure.