Saturday, October 12, 2013

Q1 versus Q2 versus Q3

The numbers have been put in the books for the first three quarters of the GSN year in 2013. For the first quarter (December 31-March 31) GSN averaged 361K/282K primetime/total day, for the second quarter (April 1-June 30) GSN averaged 382K/275K and for the third, latest quarter GSN averaged 363K/277K. All three quarters have remained stable though the third quarter, though the primetime average from second to third is down five percent.

The first and second quarter saw highs with American Bible Challenge in new runs. The third quarter saw high primetime averages from The Chase for August and September then Minute to Win It (Ohno) episodes, mainly throughout July and early August only.

Here is the third quarter layout for all the averages:
July 1-7: 392K/295K
July 8-14: 393K/281K
July 15-21: 356K/272K
July 22-28: 346K/275K
July 29-August 4: 389K/278K
August 5-11: 397K/310K
August 12-18: 380K/296K
August 19-25: 354K/261K
August 26-September 1: 380K/286K
September 2-8: 372K/268K
September 9-15: 339K/264K
September 16-22: 314K/268K
September 23-29: 305K/260K

(Latest week: September 30-October 6: 311K/252K)

GSN numbers the past few weeks, mainly since The Chase left in new runs have seen edgy primetime drops and slight daytime/overall drops. The highest rated week, August 5-11 was the premiere week of The Chase and a 596,000 household mark for Minute to Win It (Ohno).

Let's hope for the same or even better numbers for the fourth quarter. As of lately, it seems like runs of Steve Harvey's Family Feud have started to fall off. In addition, Richard Karn and John O'Hurley Feud runs have really fallen, especially in their late-afternoon and Monday night airings. Even worse, there are currently no other show(s) on the schedule that show brightness while reruns of Chain Reaction, Baggage, The Newlywed Game and Minute to Win It (both) are just another star in the galaxy of Nielsons.

The only hopeful sign for strong ratings going into November and December is The Chase. That's about all, folks.

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